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  • Dr Jim Penman
    Dr Jim Penman is an Australian entrepreneur, author and researcher, best known as the founder and CEO of Jim’s Group. Jim began a part-time gardening business while completing his PhD in history at La Trobe University and turned it into a full-time mowing business in 1982. He began franchising Jim’s Mowing in 1989, laying the foundations for what would become the Jim’s Group, now a network of more than 5,800 franchisees across 50+ service divisions. Alongside more than four decades of experience in franchising and business, Jim is an author and continues to pursue his long-standing interest in the biological and behavioural factors that influence individuals and societies. He funds ongoing research related to epigenetics and social behaviour that developed from his earlier academic work. Jim writes about business, franchising, customer service, leadership, history, social issues and his ongoing research.
  • Dr Jim Penman
    Dr Jim Penman is an Australian entrepreneur, author and researcher, best known as the founder and CEO of Jim’s Group. Jim began a part-time gardening business while completing his PhD in history at La Trobe University and turned it into a full-time mowing business in 1982. He began franchising Jim’s Mowing in 1989, laying the foundations for what would become the Jim’s Group, now a network of more than 5,800 franchisees across 50+ service divisions. Alongside more than four decades of experience in franchising and business, Jim is an author and continues to pursue his long-standing interest in the biological and behavioural factors that influence individuals and societies. He funds ongoing research related to epigenetics and social behaviour that developed from his earlier academic work. Jim writes about business, franchising, customer service, leadership, history, social issues and his ongoing research.
  • Dr Jim Penman
    Dr Jim Penman is an Australian entrepreneur, author and researcher, best known as the founder and CEO of Jim’s Group. Jim began a part-time gardening business while completing his PhD in history at La Trobe University and turned it into a full-time mowing business in 1982. He began franchising Jim’s Mowing in 1989, laying the foundations for what would become the Jim’s Group, now a network of more than 5,800 franchisees across 50+ service divisions. Alongside more than four decades of experience in franchising and business, Jim is an author and continues to pursue his long-standing interest in the biological and behavioural factors that influence individuals and societies. He funds ongoing research related to epigenetics and social behaviour that developed from his earlier academic work. Jim writes about business, franchising, customer service, leadership, history, social issues and his ongoing research.
  • Dr Jim Penman
    Dr Jim Penman is an Australian entrepreneur, author and researcher, best known as the founder and CEO of Jim’s Group. Jim began a part-time gardening business while completing his PhD in history at La Trobe University and turned it into a full-time mowing business in 1982. He began franchising Jim’s Mowing in 1989, laying the foundations for what would become the Jim’s Group, now a network of more than 5,800 franchisees across 50+ service divisions. Alongside more than four decades of experience in franchising and business, Jim is an author and continues to pursue his long-standing interest in the biological and behavioural factors that influence individuals and societies. He funds ongoing research related to epigenetics and social behaviour that developed from his earlier academic work. Jim writes about business, franchising, customer service, leadership, history, social issues and his ongoing research.
  • Dr Jim Penman
    Dr Jim Penman is an Australian entrepreneur, author and researcher, best known as the founder and CEO of Jim’s Group. Jim began a part-time gardening business while completing his PhD in history at La Trobe University and turned it into a full-time mowing business in 1982. He began franchising Jim’s Mowing in 1989, laying the foundations for what would become the Jim’s Group, now a network of more than 5,800 franchisees across 50+ service divisions. Alongside more than four decades of experience in franchising and business, Jim is an author and continues to pursue his long-standing interest in the biological and behavioural factors that influence individuals and societies. He funds ongoing research related to epigenetics and social behaviour that developed from his earlier academic work. Jim writes about business, franchising, customer service, leadership, history, social issues and his ongoing research.
  • Dr Jim Penman
    Dr Jim Penman is an Australian entrepreneur, author and researcher, best known as the founder and CEO of Jim’s Group. Jim began a part-time gardening business while completing his PhD in history at La Trobe University and turned it into a full-time mowing business in 1982. He began franchising Jim’s Mowing in 1989, laying the foundations for what would become the Jim’s Group, now a network of more than 5,800 franchisees across 50+ service divisions. Alongside more than four decades of experience in franchising and business, Jim is an author and continues to pursue his long-standing interest in the biological and behavioural factors that influence individuals and societies. He funds ongoing research related to epigenetics and social behaviour that developed from his earlier academic work. Jim writes about business, franchising, customer service, leadership, history, social issues and his ongoing research.
  • Biohistory and Mental Health: My Research Journey

    For years, I’ve been deeply fascinated by the connection between our biology and our mental well-being.  As the CEO of Jim’s Group, most people know…

    June 17, 2025
  • My Journey: Chapter One of the Jim’s Book Series

    My Life, My Legacy My story began with a simple vision and an unshakeable commitment to doing things right.  As the founder of Jim’s Group—now…

    June 17, 2025
  • My Secrets to Fitness, Discipline, and Entrepreneurial Success

    As the founder and CEO of Jim’s Group, I’ve had the privilege of growing our franchise into over 50+ divisions with thousands of franchise owners…

    June 16, 2025
  • Jim’s Group: Building the Largest Franchise Empire in the Southern Hemisphere

    The Humble Beginnings of My Franchise Journey My story is one of remarkable entrepreneurial success, but it began in the most unassuming of ways.  Born…

    June 16, 2025
  • My Candid Reflections as CEO of Jim’s Group

    Navigating the Challenges of the Lockdowns The COVID-19 pandemic was one of the greatest tests we’ve ever faced at Jim’s Group.  It hit hard and…

    June 13, 2025
  • How I Turned Mowing Lawns into a Multimillion-Dollar Franchise Empire

    My Unexpected Journey When people ask how Jim’s Mowing started, I tell them it was never part of some grand plan.  I began mowing lawns…

    June 13, 2025
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